Medicare is high-stakes, regulated, and emotional. Most shoppers want a licensed person to confirm before they enroll — and today that handoff is broken.
of Medicare shoppers say they want to talk to a real person before enrolling.
in annual Medicare Advantage premiums — and a category where agent-assisted sales still dominate.
online sessions abandon at plan-selection. The drop happens precisely where confidence is lowest.
Not a call back tomorrow. Not a Zoom link in your inbox. The person who can answer your Medicare question is on your screen, right now.
The agent joins the same browser session the consumer is already in — highlighting a plan card, scrolling to the right row, or pushing a side-by-side comparison. No Zoom link, no screen-share installer, no 'can you see my screen?'
The agent arrives knowing the ZIP, the doctors saved, the plans already in the comparison drawer, and the question that triggered the handoff. They never start from zero.
Name, NPN, and state license are surfaced live — building trust in a category where 'is this person real?' is a real question. Every session is recorded and attributable.
The AI navigator contains the routine. Co-browse converts the high-stakes moments AI shouldn't try to close alone.
Co-browsed sessions close at materially higher rates than self-serve — particularly on the high-intent moments (plan select, eligibility, doctor check) where consumers stall.
The agent skips the 5-minute 'what brought you here today?' because the AI already passed the context. Handle time drops, throughput rises.
Agents only get pulled in on qualified, high-intent moments — not generic 'I have a question' calls. The bench works on revenue conversations.
Healthcare's digital experience ranks last. A real person, on screen, in the moment, moves the score that brands actually report to the board.
Aetna PPO vs. Humana HMO, walked through in real time by a licensed agent who can see exactly what the consumer is seeing.
Click "Talk to an agent" in the top nav to trigger the handoff.